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Sydney Lear

Sydney Lear

Posts by Sydney Lear :

August, 11 2020

Six Steps for Setting Up Your Sales Process to Achieve Predictable Business Growth

SALES Business Growth Sales Process

Does your business seek predictable growth? You likely answered, “duh!” To achieve predictable growth, your business needs to focus on a few things. One vital piece of the puzzle is building a predict[...] Read More

June, 24 2020

How to Reach Your Target Audience and Close More Customers For Higher Profits

MARKETING Buyer Personas Marketing Strategy

Reaching your target audience is no easy feat. However, as digital marketers, it’s the first step in closing more deals and generating more revenue for your business. Although standing out, cutting th[...] Read More

April, 06 2020

The Top Three Free Design Tools You Should Already Be Using

MARKETING Branding Social Media

In a digital world where new design apps and websites pop up every day, it can be hard to navigate the options for creating visuals. Ever search for a specific design functionality on Google just to b[...] Read More

February, 26 2020

Top Ways to Effectively Market an Event or Trade Show to Build Buzz & Grow Traffic

MARKETING Brand Loyalty Marketing Strategy

You’ve invested a significant amount of resources into planning an event or a trade show. The date is set, the location is booked, and now your focus has shifted to the next step: promotion. This step[...] Read More

January, 22 2020

Four Industry Tried & True Tricks If You're Experiencing Declining Website Traffic

MARKETING Analytics Website Design

As marketers, we work hard every day to ensure we see positive results when we analyze our campaigns. However, regardless of how hard and smart you work, it’s likely that at some point or another in y[...] Read More

January, 20 2020

How to Lower Your Cost Per Lead and Save Your Business Money

Sales Enablement MARKETING SALES

You’ve been working hard learning how to navigate Facebook Ads and creating compelling ads, but you’re frustrated because after investing a substantial amount of money (and time) into your last campai[...] Read More

December, 04 2019

The Six Most Common Digital Marketing Mistakes & Ways to Avoid Them

MARKETING Marketing Strategy

We all know that nobody is perfect, and everyone makes mistakes. However, with the power of digital marketing in mind, it’s easy to understand that oversights in your marketing strategy could be detri[...] Read More

November, 13 2019

Rebounding & Refueling: Increasing Revenue by Over 35% [Case Study]

Inbound Marketing MARKETING Marketing & Sales Alignment

About Master Power Brakes Founded in 1983, Master Power Brakes is the leader in model-specific brake kits for classic cars. What sets them apart from their competitors is that they focus on designing [...] Read More

November, 07 2019

Popular Types of Digital Ad Campaigns and Making Sure They Convert

MARKETING Marketing Strategy Paid Advertising

Did you know that according to a study by the Interactive Advertising Bureau, digital ad revenues surpassed the $100 billion mark for the very first time in 2018? That’s a lot of money. Are you wonder[...] Read More

October, 16 2019

Three Keys To Tracking Blog Performance

MARKETING Content Marketing Blogging

Do you feel like blogging has a way of eating up a lot of your time and resources? From ideation and organization to actual copywriting and everything in between, the amount of work you dedicate to yo[...] Read More

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